Ad-Lib.io
Ad-Lib.io provides the leading next-generation Creative Management Platform for marketers at the world’s largest brands to enable them to scale their digital creative. Ad-lib.io connects creative and media workflows using Intelligent Automation™, making it easy and fast to produce and optimize relevant ad creative across all digital channels. These ads are 60% more cost-efficient to produce, according to Ad-lib.io’s customers which include 10 of the top 30 global brands. The venture-backed company, headquartered in London, UK, was founded by former Google executives who understood the need to close the wide gap between creative concepts and digital media execution.
Summary
Ad-Lib.io is an Ad Management tool meant for medium to big enterprises in order to save time in their process of Ad creation and reporting. They also have features for Martech and Creative and Dynamic Optimization. They do not have public information about their pricing but they do offer a free trial.
Rating
Product Details
Free trial: Yes
Free trial requirement:
- Account registration
Key Product Features:
Creative Management, Martech, Creative Optimizaton and Dynamic Creative Optimization.Pricing: N/A
Pricing discounts: None
The product good for:
- Medium businesses
- Enterprises
Business Info
Date founded: 2017
Number of employees: 51-200
Number of users: N/A
Company Website: https://ad-lib.io/
We are also on:
Team Members
Software Reviews
Agency in Marketing and Advertising
Source“Process efficiencies and customer service”
What do you like best?
As a media agency, creative asset delivery is a constant challenge for us. The Ad-lib product allows us to leave a lot of the management of our dynamic creative assets to them. They are well integrated with the Google Marketing Platform stack, which is a huge plus for us. They have been extremely flexible with our requirements, as we have required some unique reporting, which has not been an issue for them. And finally the customer service is first class!Review collected by and hosted on G2.com.
What do you dislike?
There hasn’t really been anything that I don’t like with the product, we engaged with them to solve a specific problem with the management of delivery, trafficking, feed management of dynamic creative built in CM Studio, and it has helped immensely with that. The more we work closely with the team, the more opportunities we are able to uncover that Ad-lib can support us with.Review collected by and hosted on G2.com.
Agency in Marketing and Advertising
Source“Very fast, powerful offers large time savings for larger advertisers”
What do you like best?
Simplified workflow combining all stakeholders is very helpful, cuts days or weeks off creative build and approvals. Targeting & decisioning capabilities and granular reporting are very powerful.Review collected by and hosted on G2.com.
What do you dislike?
Less suitable for smaller or tactical advertisers – Saas pricing is more geared for large brands or multi market.Review collected by and hosted on G2.com.
What the Interwebs Say
Users seem very happy with this tool’s feature to automatize every step of the Ad creating process. Also, most of them highlighted the targeting and reporting tools. They say it saves a lot of time and effort and that they are very flexible and always willing to help them out. Some of the smaller businesses did complain about the pricing.