Invoca
Invoca’s Active Conversation Intelligence platform enables marketing, eCommerce, sales, and customer experience teams to understand and immediately act on the information consumers share via conversations. Through deep integrations with leading technology platforms, revenue teams can turn conversation data into automated action to enhance every digital touchpoint and human interaction, leading to better experiences, more conversions, and higher revenue. Invoca is trusted by top brands like AutoNation, Dish Network, Mayo Clinic, Mutual of Omaha, and Truist. Invoca has raised $116M from leading venture capitalists including Accel, Upfront Ventures, H.I.G. Growth Partners, Morgan Stanley, and Salesforce Ventures.
Summary
Invoca's a Conversation Intelligence tool meant to be used to turn conversion data into actions to get higher revenues and conversion numbers, and improve user's experiences as well as optimizing Marketing Campaigns. They offer features for Inbound Call Marketing, Call Tracking, Call Intelligence, Pay-Per-Call Advertising, Phone Leads, Marketing Automation, Marketing Campaign Management, SaaS, Call Analytics, Marketing Analytics, Conversions, and Attribution.
Rating
Product Details
Free trial: No
Key Product Features:
Inbound Call Marketing, Call Tracking, Call Intelligence, Pay-Per-Call Advertising, Phone Leads, Marketing Automation, Marketing Campaign Management, SaaS, Call Analytics, Marketing Analytics, Conversions, and Attribution.Pricing: N/A
Pricing discounts: None
The product good for:
- Medium businesses
- Enterprises
Business Info
Date founded: 2008
Number of employees: Greater than 200
Number of users: N/A
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Software Reviews
Nader E
Source“Informative, user friendly and goes above and beyond its basic funtion”
What do you like best?
The fact that I can make use of call analytics data in my day-to-day marketing projects. It’s also a great tool that goes beyond just call analytics and can as well be used for optimizing campaigns and user experiencesReview collected by and hosted on G2.com.
What do you dislike?
Extracting reports into excel is a capability that requires more work. Often the reports extracted are formatted in an illegible format. A lot of manual work goes into refining them before sharing them with stakeholders. Automated dashboards, sent on a recurring basis, may help solve this pain point.Review collected by and hosted on G2.com.
Luis Eduardo E
Source“One of the best data processing platforms out there!”
What do you like best?
Invoca is a very user friendly platform and a great tool when it comes to integrating and processing data . Everything from call recordings to big data, this application has it all! On top of that they have one of the mos satisfying customer service experiences you will find out the market, their support portal is by far one of the most personalized and well thought CS platforms you will find out there.Review collected by and hosted on G2.com.
What do you dislike?
There’s not much to dislike about the platform, but one thing I would probably change is the way you move data like TFNs from one place to another, I think the platform sometimes can feel a bit limited when it comes to customized options. Other then that I believe Invoca is a solid platform and a very helpful tool when it comes to data integration.Review collected by and hosted on G2.com.
Amy F
Source“Your Digital Campaigns Will Thank You”
What the Interwebs Say
Users are very satisfied with Invoca’s Call Analytics tool as well as with their Marketing Campaigns Management features. They said it’s great to optimize campaigns and user experience and complement their customer service. Complaints revolve around their feature to export the reports made, and how sometimes it’s not the easiest nor the most practical thing to do.