Shape.io
Shape is a PPC budget management software suite that provides business entities with powerful solution to take control of PPC spend and performance.
Summary
A budget management platform, Shape believes digital marketers don’t need to waste too much time to manually manage ad spend. With their budget management software, users can organize their campaign spend across different channels and custom budgets to match their strategy and needs. As such, companies can create trusted teams, manage campaigns with recurring monthly spend targets, and receive alerts to notify users to take action about spending. This tool consists of four useful features, namely, AutoPilot, CruiseControl, RollOver, and SmartSync.
Rating
Product Details
Free trial: Yes
Free trial requirement:
- Account registration
Key Product Features:
Platform Overview, AutoPilot, CruiseControl, Budget Pacer, Budget Booster.Pricing: Starts at $269
Pricing discounts: Annual
The product good for:
Business Info
Date founded: 2015
Number of employees: 2-10
Number of users: N/A
We are also on:
Team Members
Software Reviews
Agency in Marketing and Advertising
Source“Awesome Budgeting Tool”
What do you like best?
I think it does a great job in helping to manage your budgets to not overspend and tells you when there is a campaign that needs a little bit of a push to get to spend its allocated budget.
What do you dislike?
I think there has been 1 missing feature that would make it the software to use. That is automating the daily budgets to hit target spend. I feel like they could do this with all the data they have and the API calls they are using.
Brady C.
Source“Shape.io Helps Me Sleep At Night! “
What do you like best?
The AutoPilot feature is my favorite part of the product. This allows me to know that my campaigns will never spend over budget. Outside of that, I love their data visualization and multi-channel views. Both of these aspects help me quickly understand where my monthly ad spend stand the changes I need to make to hit my goals.
What do you dislike?
There is nothing that I dislike about Shape. They continuously roll out new features that almost make you feel like they are reading your mind. Whenever I think, “I wish Shape could do this,” they will come out with it within a few months 🙂
Agency in Marketing and Advertising
Source“Great for tracking all my budgets”
What do you like best?
I love that I can see all my budgets in one place. I am able to see if I’m under budget, over budget, or right on track.
What do you dislike?
Just waiting for more integrations. I manage FB, PPC, linkedIn, Pinterest, and more.
What the Interwebs Say
With a 4.2-star review on G2, Shape Integrated Software is appreciated my many users across the globe. This is mainly because the feature to allow users to manage their budgets and avoid overspending is very convenient. It even tells you when a campaign needs a bit more push to get to spend its allocated budget. Indeed, technology has taken things to the next level. Shape’s data visualization and multi-channel views help users quickly understand where their monthly ad spend stands as well as identify what they need to change to hit their goals. There aren’t any negative feedback for the tool, but users would like to see more integrations in the future.